Archive for the advertising Category

At least it’s not the “Swagga Wagon”

Posted in advertising on February 21, 2010 by Jonathan

I’m not sure what to make of Toyota’s new ad campaign for the Sienna, which is referred to in commercials as the Swagger Wagon. On the one hand, it’s a catchy name. On the other, it’s the name of a car I would go to extreme lengths to avoid being seen in.

Perhaps Ed Driscoll could tell me how I should feel about this odd marketing strategy.

Has Audi turned fascist?

Posted in advertising, politics, television on February 8, 2010 by Jonathan

That’s a conclusion to be drawn from this Super Bowl commercial, in which the so-called Green Police arrest citizens in their homes for overheating a hot tub, using the wrong light bulb, and basically doing anything that the Alvatar himself wouldn’t approve of (all set to a light-hearted soundtrack). The company will probably say the whole thing’s tongue in cheek. I think it’s creepy.

[HT: Execupundit]

Mad Man Ed

Posted in advertising, politics on June 24, 2009 by Jonathan

Ed Driscoll takes a look at the progressive politics in modern advertising, in a post called “The Return of the Son of 21st Century Schizoid Mad Men,” which I think was also a Radiohead album.